Author: AAKER, DAVID A. & MYERS, JOHN G.
Title: Advertising Management (Prentice-Hall international series in management).
Description: Prentice Hall, 1982. Edition: 2nd Revised edition. Hardcover, Pages: 560. No dust jacket. Fast Dispatch. Expedited UK Delivery Available. Excellent Customer Service. Bookbarn International Inventory #1857416 Used; Good. ISBN: 9780130160065.

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