Author: BATESON, JOHN E.G.
Title: Bateson Managing Services Marketing (The Dryden Press series in marketing).
Description: Thomson Learning, 1989. Hardcover, Pages: 606. No dust jacket. Fast Dispatch. Expedited UK Delivery Available. Excellent Customer Service. Bookbarn International Inventory #2447712 Used; Good. ISBN: 9780030081477.

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