Author: THALER, LINDA KAPLAN
Title: Bang!: Getting Your Message Heard in a Noisy World
Description: Bantam Books, UK. First Edition, Softcover. Very Good Condition. 9780385508179 288 pages. Available Now. Book Description: A dissection of successful advertising from two leading industry figures. Linda Kaplan Thaler and Robin Koval discuss an arsenal of big bang ideas, examining how to create memorable publicity, packaging and jingles that will tap into the money of the market. They interweave entertaining recollections about their successes and failures, as well as those of other companies and agencies, with specific guidelines on establishing an atmosphere conducive to innovative breakthrough. Size: 14 x 1.4 x 20.8 cm. 288 pages. Quantity Available: 1. Category: Miscellaneous; Paperback; ISBN: 0385508174. ISBN/EAN: 9780385508179. Inventory No: F237-1196.

Keywords: BZDB395 Miscellaneous; Paperback; Bang Getting Your Message Heard in a Noisy World Linda Kaplan Thaler Paperback


See more books from our catalog: Miscellaneous